Bill Gates, Richard Branson Invest Big In Lab-Grown Meat, Hope to Make Traditional Farming Methods Obsolete in Near Future

cultured beef lab grown

Credit: David Parry, PA Wire

 

Meat grown in labs has been a hot topic of conversation for the last seven years, with some media outlets hailing it as the future of food and a “cleaner” way to do meat.

But when the real thing hits supermarket shelves, will customers be kept in the dark about how it’s really made, and perhaps more importantly, will anybody actually want to eat it?

Ready or not, lab-grown meat from stem cells is on its way, and it’s being propped up by one of the most controversial names in the world of genetically modified food (GMOs) — Microsoft founder and long-time Monsanto supporter Bill Gates, along with another wealthy investor, Sir Richard Branson, founder of the Virgin Group.

Just recently, the two famous figures placed a big-time bet on the self-proclaimed “clean” lab-grown meat company Memphis Meats, to the tune of $17 million.

But will customers flock to this new so-called “murder free” meat, or are Gates and Branson making a mistake in betting on a an under-tested technology with big claims and unknown effects on human health?

Startup Companies to Grow Meat in the Lab

Memphis Meats and Hampton Creek (recently accused of labeling lies with its other products aimed at reducing animal agriculture) are the most commonly-heard of, but not the only companies who are working on creating lab-grown meat.

MosaMeat of the Netherlands, founded by Professor Mark Post, first started with a product that carried a $350,000 price tag. Today that number has been trimmed to a far more manageable $11.36 per package. The founder hopes to decrease the price even more if it succeeds and goes commercial.

The company also has serious financial weight behind it in Sergey Brin of Alphabet (the parent company of Google), and hopes to develop affordable mass-produced lab-grown meat or “cultured meat” within the next 10-20 years (a ways off from its competitors).

Another company is SuperMeat in Israel. Also founded by a professor, its goal is to create lab-grown chicken meat. The company raised $229,269 on

Indiegogo to begin its efforts.

These lab-grown meat ventures are just the tip of the iceberg for what industry insiders hope will make the traditional meat industry obsolete.

“This is absolutely the future of meat,” said Uma Valeti, the CEO of Memphis Meats and a cardiologist. “We plan to do to the meat industry what the car did to the horse and buggy. Cultured meat will completely replace the status quo and make raising animals to eat them simply unthinkable.”

Further Examining Lab-Grown Meat Promises

All of the lab-grown meat companies have a similar mission, as evidenced by these slogans and promises:

  • “A method that doesn’t require raising and slaughtering animals.” – Memphis Meats
  • “Let’s change the way meat gets to the plate.” – Memphis Meats
  • “Eating meat without killing animals.” – SuperMeat
  • “Real meat without harming animals.” – SuperMeat

Besides their pledge to save animals, lab-grown meat companies make big claims when it comes to helping the environment.

Memphis Meats says they expect the following results from their products:

  • An up to 90% reduction in greenhouse gas emissions compared to conventional meat
  • The same reduction of land and water use
  • Better meat for human health

MosaMeat says they will help solve the food crisis and combat climate change, but doesn’t say much about animal welfare. Their main technique requires one sample of muscle cells to be taken from live animals for every 20,000 tons of lab-grown meat, saying the biopsy is harmless and noting that the animal survives the procedure.

SuperMeat promises to be humane, eco-friendly, to fight world hunger, and to create meat that is supposedly healthier and cheaper.

How the meat is actually grown, however, is another story entirely (and one these companies don’t exactly seem eager to reveal to future customers).

cultured beef lab grown

It looks like a regular burger, but is lab-grown meat worth the hype? Credit: David Parry, PA Wire

While a humane, environmentally friendly and even “healthy” burger sounds like a dream come true for meat lovers, there are plenty of misconceptions here that the public is being kept in the dark about.

The first issue with lab-grown meat is how the meat cells are being harvested.

How Lab Meat is Made

Slate recently reported that most lab-grown beef comes from a surprising, and highly unappetizing source — fetal bovine serum (also known as FBS), although companies are dong their best to distance themselves from this process and find alternatives (including Memphis Meat and Hampton Creek).

Fetal bovine serum is a byproduct made from cow’s fetus blood, and it has been the basis for all lab-grown meat thus far according to the article.

What happens is as follows: if a cow in a slaughterhouse is pregnant, when she is slaughtered, the fetus is removed and brought into a blood collection facility. While still alive, the fetus is drained of its blood until it dies by a process of sticking a needle in its heart.

It takes about five minutes, and this is what produces FBS, and ultimately, these so-called healthier burgers.

Even though cows and bulls are kept separately, the percentage of dairy cows who are pregnant is between 17 and 31 percent. As a result the number of fetuses being slaughtered is in the millions.

The FBS from these slaughtered fetuses can then be used in the lab, grown in a petri dish and turned into a meat-like substance by feeding the cells nutrients for about a month. Fetal bovine serum is the easiest to grow, because cells when separated from the body are suicidal. The FBS contains growth factors that prevent them from killing themselves.

bill gates gmo

Bill Gates. Photos via Wikipedia Commons

richard branson lab meat

Richard Branson

Other ways are being tinkered with to create lab-grown meat, but FBS is the fastest and most common way currently. It can be used on other types of meat cells as well, and may be added to a petri dish with chicken cells to create a similar product.

At the end of the day, this reliance on FBS means some animals are still being killed for lab-created meat; cultured meat is definitely not vegetarian as some may hope.

The moral question of killing animals still remains: is slaughtering fetuses to make this highly unnatural product really any better than killing adult farm animals?

The controversial FBS is also used in creating vaccines for people, and it also comes with about a 1 in 40 billion chance of contracting mad cow disease. This low risk is much higher in cultured meat, which is why the Food and Drug Administration discouraged its use for the past 25 years (before wealthy investors like Gates and Branson decided to bring it to the forefront of “cutting edge food technology,” that is).

Considering the gross-out factor surrounding this controversial process, it should come as no surprise that companies are hard at work researching other alternatives.

Memphis Meats said they have developed their first product without using FBS, and now are working on applying it to all of their products. Hampton Creek says they will now try to create meat using plant-based products to make the cells grow using bioreactors or giant tanks, using a process that will look similar to beer brewing.

But what those processes will actually entail and what ingredients are actually remains a mystery according to a report from Gizmodo, as both companies have refused to disclose this information citing intellectual property claims.

Another company, the lab grown fish producer Finless Foods, may potentially create their product using transgenic (GMO) yeast, in order to create a product that is part lab-fish, part plant matter.

Lab-grown “mystery meat,” anyone?

Is Lab Grown Meat Really A Better Choice?

Considering the secretive nature of lab-grown meat and its not-so-appealing origins as a fetal bovine serum-derived product, is this new food revolution one that the world actually needs, or simply another highly profitable investment for two of the world’s wealthiest and most well known investors?

Much like with genetically engineered crops, the environmental claims made by lab grown meat companies may not be what they seem, according to recent research. Hampton Creek for example says its lab-meat will be up to ten times more environmentally efficient than conventional meat, but the evidence is lacking.

A 2011 study concluded that this type of meat product might produce less greenhouse gas, yet that it uses the same amount of energy as the pork industry.

Another 2015 study estimated that it will require the same amount of energy as the conventional meat industry.

Despite the controversies, it seems that many animal rights groups are supporting lab-grown meat.

People for the Ethical Treatment of Animals (PETA) offered a one-million dollar prize to the first company who can produce a commercially successful cultured meat. However, the deadline of the contest has passed as commercial lab-grown meat is still in the works.

It seems that company gave up on inspiring everyone to cut out animal products and is willing to compromise.

“People are surprised to learn that PETA is interested in lab-grown meat, but we have overcome our own revulsion at flesh-eating to champion a breakthrough that will mean a far kinder world for animals,” PETA statement said.

Mercy for Animals also supports “meat that is produced through cellular agriculture instead of slaughter.”

Meanwhile, Gates, Branson, and the many companies looking to get a piece of the lab-meat pie are waiting to see how customers react, passing out samples and preparing for an advertising blitz to shape public opinion.

Watch a TV report about cultured meat that includes laboratory footage and let us know what you think about this potential “game changer” for the meat industry in the comments below:

Recommended reading:

The Future Is Here: Vegans Can Now Eat a Plant Burger That “Bleeds.” But There Is A Catch…

You Are Eating Fermented Mold — Popular Vegetarian Meat Company Settles False Advertising Lawsuit; Product Linked to Serious Health Risks

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